Lucky 7 is another restaurant run by Tom Conran (son of Terence Conran), just down the road from the other restaurant (The Cow) I visited a while back. Unlike its more ritzy sister, Lucky 7 goes for the other end of the spectrum, with an outlandish attempt to recreate the classic American diner, complete with tack memorabilia, red leather seating booths and Michael Jackson music (all the good classic ones mind you) blasting in the background.
The menu is simple with all types of burgers the main staple with sides of shoestring fries, onion rings and various delicious shakes and American beers (the first time I’ve seen Sam Adam’s beer served in the UK). The burgers are massive (almost on the verge of impossible to pick up) and it’s obvious from their inhomogeneous form that they are made on the premises. The burgers are not the cheapest ones you can find, but their wide variety and freshness barely justify the steep prices. Their sides are generously sized and the freshly made and authentic onion rings I had were truly tasty. The shakes are also pretty good (though you’d expect them to be for their price) and can be ordered in three types of thicknesses and a few different flavours.
I’m not sure if you can book ahead in this place, but its small size and popularity certainly mean this place is busy. I ate here for a late lunch (3pm) on a weekday and I still had to share one of the booths with other people.
The service I received was friendly and quite prompt, though once again it would be hard to give poor service when your customers are sitting right in front of you.
Details: Lucky 7
Found On: 127 Westbourne Park Road
Contactable On: 020 7727 6771
Highlights: Cheesy American diner serving gourmet burgers (at gourmet prices) all served with truly home made and delicious sides. Also serves the widest selection of American beers I’ve seen in the UK so far. Booths are great for a party of four or six.
Improvements: It’s a little bit more pricey than a trip to GBK. If you go a couple or greater than six, you will have trouble getting seats.
The Kua Rating: 6.5 out of 10